Life on the Scene

Bananarama for Hard Rock Cafe’s PINKTOBER 2012

October is National Breast Cancer Awareness Month. The American Cancer Society reports the latest statistics for 2012 – “the chance of a woman having invasive breast cancer some time during her life is about 1 in 8. The chance of dying from breast cancer is about 1 in 36. Breast cancer death rates have been going down.”

Early detection by getting annual mammograms for women over the age of 40, along with self exams on a regular basis combined with better treatment regimens have led to higher survival rates over the last few years.

Cancer is a terrible disease and I don’t think I know anyone who hasn’t been affected by it. During October there are a plethora of events and ways to support breast cancer research and awareness across the country and around the globe. Whether you choose to volunteer, donate money or educate others on cancer awareness, it all adds up and helps save lives.

Supermodel Yasmin Le Bon and Laura Whitmore are Avon’s Breast Cancer Crusade Ambassadors. For every promise made on their website, Avon will donate £1 to the Avon Breast Cancer Crusade. You can also enter to win a celebrity t-shirt on the site! Take a look at Avon’s behind the scenes video of Yasmin and Laura as they prepare for the photo shoot and discuss their experiences with cancer.

80’s British pop band, Bananarama, featuring Sara Dallin and Keren Woodward are currently touring the USA having joined forces with the Hard Rock Cafe to celebrate 30 years of music and the launch of the Hard Rock Cafe breast cancer charity PINKTOBER 2012. Remaining tour dates include stops in Los Angeles on October 11th, Seattle on October 13th and it wraps up in Las Vegas on October 15th where you can hear classic hits like Venus and Cruel Summer. 100% of the proceeds from ticket sales will benefit the Noreen Fraser Foundation to raise funds for breast cancer research. For more information on the PINKTOBER events check out the Hard Rock Cafe events page.

Other Southern California breast cancer awareness events include the annual Bowling for Boobies event sponsored by the Busted Foundation who aids women that are suffering financial hardships due to medical expenses from breast cancer treatment. The Foundation also educates women on their options to help them attain the broadest possible support network during their treatment. Orange County native, Melissa Henry has been participating in and supporting this fun evening to raise money for breast cancer resources since 2005. Bowling For Boobies® Los Angeles Fundraising event takes place on October 21st at Jillian’s on Universal Citywalk and they are only half way to their fundraising goal with 11 days to go! You can make a difference when you donate to support these great causes by making a promise, buying a t-shirt, or dancing the night away to classic 80’s hits. Every $1 counts.